One of the things that might be holding you back may be most simply your content focus (or the lack thereof).
To be honest you could have a huge amount of traffic due to being a long-standing blogger, offline popularity, or any other factor but if your content isn’t focused then you may be unable to convert Google Adsense to a point where it’s worth your time.
You see, the more focused your content, the more focused your niche within a particular market segment or content area, the more likely you are able to have theCTR necessary to take you to the next financial level for your blog.
For example, if you blogged generally about your life, what you ate this morning, how the person in front of you was really loud in line at your local Starbucks, and how you really had an incredible day at work despite your boss being a bit upset – then don’t expect a very high CTR!
But, if you concentrate and focus your content in one particular and specific niche, and really uncompromisingly keep the path straight and do not veer too often, you can have lower overall traffic numbers than the previous example and make 10x as much!
Why is this true? Simple really – you see, the more focused your content the more targeted your blog becomes for answering people’s questions via organic search engine traffic which means they are more likely to click on an advertisement that solves a direct and felt need.
What does this mean for you? It could mean that you spend more time with posts like this one (Content Focus) and this one (Focused Categories) before you even start with the Blogger’s Adsense Series.
Go do that now before you waste any more time!
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